A professional promise
Carnegie Mellon鈥檚 Tartan Entrepreneur鈥檚 Pledge program offers support and a way to give back
By Michael Pound
It is a common refrain among alumni of 好色先生TV: A CMU education is the best way to prepare for founding and running a business.
And there is now a way for Tartan entrepreneurs to return the favor to CMU and its students, all while boosting their own business-building efforts.
The Tartan Entrepreneur鈥檚 Pledge (TEP) is a personal, non-binding pledge to provide philanthropic support to CMU when the stakeholder鈥檚 business achieves financial success. Pledge signers can access CMU鈥檚 ecosystem of entrepreneurship resources, like the Swartz Center for Entrepreneurship, as well.
鈥淢y professional path looks like a straight line going from school to several jobs in AI robotics to this startup,鈥 said Yuhan Long, co-founder of international robotics company Infermove and one of the first TEP signers. 鈥淐MU is the starting point of all of that, so I 100% feel if I can get some level of success in my entrepreneurship, CMU will definitely deserve to be recognized as a big part of that success. That鈥檚 why I wanted to be a part of the pledge.鈥
Yuhan, who earned a master鈥檚 degree in Robotics Systems Development in 2015, co-founded and serves as chief technical officer for Infermove, which is designing and building a series of last-mile delivery robots. The most advanced model is called Carri FLEX, and it can literally pick up and hand off packages with an attached robotic arm.
And although it took more than five years from receiving his master鈥檚 to start Infermove, the concept had been on Yuhan鈥檚 mind since his days in Pittsburgh.
鈥淭he idea of building a startup had been with me for a very long time,鈥 he said. 鈥淲hat I got from CMU was not just the training in the details of mechanical engineering, computer science, programming, algorithm, all of those. But it also taught us to think about all of this in a system perspective 鈥 you're always looking at it from a top down perspective.鈥
鈥淓ducating and supporting the next generation of entrepreneurs has always been a goal at Carnegie Mellon, whether we鈥檙e talking about in the classroom or in the office once they鈥檝e begun. The Tartan Entrepreneur鈥檚 Pledge is a way for our new founders to continue to take advantage of the university鈥檚 support system while positioning themselves 聽to support those who will follow their paths in the future.鈥
David P. Bennett
Vice President for University Advancement
A CMU education didn鈥檛 just give Chelsie Hall the foundation to build her startup, social video monitoring company ViralMoment. It also led to the opportunity to find the niche her company works to address.
Following her 2018 graduation with a master鈥檚 from CMU鈥檚 Integrated Innovation Institute, Chelsie worked for the federal government, helping to build disinformation detection systems for the U.S. Departments of Defense and State. Monitoring text-based social platforms like Facebook or X wasn鈥檛 difficult; those tools had existed for a while. But Hall found that nothing existed for the fast-growing social video platforms like Instagram or TikTok.聽
鈥淲e鈥檝e gone from that to a powerful technology that can read and interpret videos at scale,鈥 said Chelsie, who founded ViralMoment with fellow CMU alumnae Sheyda Demooei in 2021. 鈥淭hink about the power of being able to read 1 million videos a day and interpreting them to determine what鈥檚 trending and what鈥檚 not.鈥
That power has already attracted clients from Taco Bell to Coca-Cola to DC Comics, all of whom are looking for help measuring customer satisfaction, tracking trends or watching for intellectual property concerns.
鈥淭his is advanced trend surfing,鈥 Chelsie said. 鈥淲e're all at the mercy of our algorithms 鈥 but we help companies see past algorithm fog with data.鈥
Chelsie and Yuhan, both early signers of TEP, are examples of the kind of visionary founders who have made big bets on their education, their ideas and their skills, said David P. Bennett, CMU鈥檚 vice president for university advancement.
鈥淓ducating and supporting the next generation of entrepreneurs has always been a goal at Carnegie Mellon, whether we鈥檙e talking about in the classroom or in the office once they鈥檝e begun,鈥 he said. 鈥淭he Tartan Entrepreneur鈥檚 Pledge is a way for our new founders to continue to take advantage of the university鈥檚 support system while positioning themselves 聽to support those who will follow their paths in the future.鈥
Chelsie said she decided to sign the pledge almost upon hearing about TEP for the first time.
鈥淚鈥檝e always admired the ecosystem at 好色先生TV 鈥 the university is so challenging, but that advice and experience is always available to students and alumni,鈥 she said. 鈥淎nd the idea of continuing that support and getting yourself into a position to be able to be a bigger donor in the future 鈥 that made signing the pledge an easy decision.鈥